First ever pre-nup on the blockchain in the form of smart contact.
Well, if you don't know what this "blockchain" is then you should keep reading.
Blockchain is a Distributed Ledger technology using which operations performed by the computers in the network are logged as transactions in a chain of blocks. It uses cryptographic techniques in order to allow any computer from the network to manipulate the chain in a secure manner without any need for a central authority.It is the underlying technology for bitcoin.
The idea was received well and started a dialogue in the active blockchain community. Here are some articles and newsletters discussing the possibilities.
You may also like
Give them a voice
Money Laundry - Product Innovation
Play Bowl - Product Innovation
SilkAir- Little Joys Matter - Activation
Shama Shades - Product Innovation
Lego Friends - Digital Activation
Mercedes - Print Campaign
OMO- Play To Grow